A website to vote for the best idea from Vall d'Hebron's professionals

Vall d'Hebron came up with a way to promote and reward its team's innovation to improve its patients' lives. We built the online platform that made it possible.

Cliente
Vall d'Hebron Barcelona Hospital Campus
Sector
Healthcare & research
Periodo
2018–2019
Servicios
Conceptualización y Diseño · Desarrollo Web
A doctor in a white coat with a stethoscope smiles at a little girl sitting on her mother's lap in a hospital waiting room
Vall d'Hebron Barcelona Hospital Campus — BarcelonaCaso de éxito
01The context

Jo Innovo, innovation born inside the hospital

Jo Innovo is an initiative by Vall d'Hebron Barcelona Hospital Campus to promote innovation among all its staff, who submit projects to improve services and patient care.

02The challenge

A website to accompany the initiative and enable live voting

At the first Jo Innovo event, held at CosmoCaixa, attendees voted for the winning proposal, whose prize was a trip to the Massachusetts Institute of Technology in Boston.

It needed a landing page that explained the project and the event, could evolve with the initiative and made that vote possible.

03The solution

Graphic identity, collateral and a landing page with voting

In design we developed a creative proposal that followed Jo Innovo's graphic line and could be applied across every medium: creative, original, easy to understand, with a warm tone and true to the values of Vall d'Hebron Barcelona Hospital Campus. We carried it into every online and offline application: banners, newsletters, social media images, programmes, badges, posters, photocalls, roll-ups and invitations.

In web development we built a flexible landing page, ready to adapt to each stage of the project. At first it focused on the proposals and the practical information for the first event, and it then evolved at the pace of the initiative. Its distinctive feature was the voting system: controlled and limited, so that only the people attending the event could vote.

Jo Innovo graphic piece: on the left, on a magenta background, the slogan «A Vall d'Hebron innovem per seguir sent un referent» with the Vall d'Hebron and Roche logos; on the right, a smiling researcher wearing blue gloves in a laboratory
One of the pieces of Jo Innovo's new identity, with the initiative's slogan
04The results

The winning proposal, chosen from a phone

Attendees at the first Jo Innovo event chose the winning proposal from the landing page itself, with an identification code and a single vote per person. And the initiative launched an identity of its own across every medium, on and off the web.

05The project in pictures

How it turned out.

  • The Jo Innovo landing page on mobile: home, identification code and shortlisted proposals
  • The voting access screen, with the identification code field
  • The four shortlisted proposals, each with its icon, ready to vote

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